Cerveja Corona lança websérie “Follow The Sun”


Créditos: Corona/ divulgação


O que torna uma viagem especial? As paisagens, as pessoas, a cultura e a gastronomia? A cerveja Corona acrescenta mais um item a essa lista: a possibilidade de curtir tudo que acontecer pelo caminho, sem um roteiro pré-definido. O resultado é uma série batizada de Follow The Sun, lançada pela marca, na qual três apaixonados por viagens — Pedro Bahia, Olivia Nachle e Nina Anhaia — contam suas experiências ao explorar o lado B de alguns dos principais paraísos do litoral brasileiro, sem seguir qualquer roteiro.

Disponível no YouTube de Corona, Corona Extra Brasil, a websérie — que terá sete capítulos semanais — conta a experiência dos viajantes, que percorreram 1,6 mil quilômetros entre Trancoso (BA) e Fernando de Noronha (PE). O primeiro capítulo de Follow The Sun já pode ser assistido no canal, enquanto os próximos irão ao ar sempre às quintas-feiras, às 12 horas.

Créditos: Corona/ divulgação

Ao longo do caminho o trio pôde fazer diversas paradas, explorando o lado B dos destinos mais quentes do verão: Trancoso, Algodões e Barra Grande, na Bahia; São Miguel dos Milagres, em Alagoas; São Miguel do Gostoso, no Rio Grande do Norte; e Fernando de Noronha, em Pernambuco. A ideia foi ir além dos lugares mais visitados, descobrindo cantinhos especiais e quase inexplorados.

Além de momentos ao ar livre que renderam trilhas, passeios de bike, banhos de mar e de rio, mergulho, surf e stand-up paddle, durante o Follow The Sun, os viajantes ainda tiveram a oportunidade de conhecer personagens locais e ouvir diferentes histórias. Ainda durante o projeto, os protagonistas da série contribuíram com limpeza das praias e reforçaram a importância de combate à poluição gerada pelo plástico, que tem sido uma importante bandeira do projeto de Corona e Parley for the Oceans.

O primeiro episódio, que já pode ser assistido, narra o encontro dos viajantes e o começo da viagem, tendo como primeiro destino Trancoso, na Bahia. Para acompanhar Follow The Sun, basta acessar o YouTube de Corona.

Jaqueline Gomes

Jornalista graduada pela Universidade Nove de Julho com Pós em Marketing Digital Estratégico pela PUC-SP, é especialista em Jornalismo Cultural, Assessoria de Imprensa e Mídias Sociais. Trabalha na área de comunicação desde 2010. Fundadora do Site Acesso Cultural, sempre quis desenvolver um veículo onde pudesse noticiar o que acontece de novidade no meio do entretenimento cultural. Apaixonada por shows de rock, livros, filmes, séries e animais.

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